Slideout Contact Side Tab

A/B Testing and Optimization

Test Experience "A"
Image Description
Control Experience "B"
Image Description

Description

Slideout Contact Side Tab

It was believed that if we replace the bottom contact bar with a side tab that displays all contact options at once, we will improve site engagement resulting in better lead generation (forms, chats, calls).

I developed a fixed tab to the right side of the viewport that slid open to revel all contact options upon clicking.

Launch website
  • Client: Dun & Bradstreet
  • Date: 2017
  • Categories: A/B Testing
  • Website: www.dnb.com